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Adding Your First Listing: Step-by-Step

  • Click your profile picture (top right).
  • Select Your Listings.
  • Click Add New Listing.
  • Fill in the required fields: title, description, images, and shipping charges.

We’ll cover variants (sizes and formats) in a dedicated section below.

Images That Sell: First Impressions, Squares & Mockups

  • First image must be square: It displays as a square when customers scroll through the artwork page. If your artwork or Judaica doesn’t fit naturally, add padding (white or neutral space) to center it properly.
  • Clean shots: For your first image, use a plain white or neutral background. Avoid clutter. This is the thumbnail that represents your piece.
  • High resolution: Clear enough to zoom, but not so large that it slows loading.
  • Image protection: We’ve added technology that makes it harder for buyers to download and copy your art images.
  • Mockups: Show your art or Judaica in context (on a wall, on a Shabbos table, in a living room) so buyers can picture it at home. Tools like Canva or AI mockup generators help.
  • Find what works: Browse the Artist Forum to see mockups and photo styles other artists use successfully.

Why First Images Matter (2x More Clicks)

  • Buyers are about 2x more likely to click a listing with a strong first image.
  • Make it your best angle: front, clear, no distractions.
  • Avoid blurry or over-filtered photos.
  • Lifestyle/context images help buyers imagine the piece in their space.

Writing Titles & Descriptions That Convert (with SEO tips)

  • Title: Clear and descriptive. Example: “Modern Abstract Kotel — Acrylic on Canvas”.
  • First sentence (SEO-critical): Start with what the item is, what it celebrates, and who it’s by.
    Example: “Mixed-media wall art celebrating Jewish prayer, created by a Jerusalem-based artist.”
  • Why: Google, ChatGPT, and other AI tools rely heavily on the first line. If it’s vague or poetic, they skip your work.
  • Storytelling: Share the inspiration or meaning.
  • Details: Always include dimensions (inches and cm), materials, and techniques.
  • Mixed media: Explain what this means so buyers understand the craftsmanship.

Variants Explained: Sizes, Formats & Default Pricing

What is a variant?
An option of the same product in a different size, material, or style. Examples:

  • A painting available in 8×8, 12×12, and 20×20 inches.
  • A mezuzah available in brass, silver, or wood.
  • A challah board available plain or with hand-carved decoration.

Key points:

  • You can create unlimited variants.
  • When you add a new variant, the system copies your original listing details (title, description, and images). You can then adjust each variant individually.

🎥 Watch this quick guide: How to Create Variants

Default variant rule (important):

  • The first variant you create becomes the default option. That price is what customers see at first glance when they scroll.
  • If you offer 8×8, 12×12, and 20×20, whichever you add first is the price shown.
  • Best practice: Start with your smallest or lowest-priced option. It draws interest, and once buyers click in, they see the larger, higher-priced options.

Image reordering:

  • For each variant, drag the most relevant photo to the first spot.
    Example: If the variant is “Metal Print,” the first photo should show the metal print.

👉 Done right, variants make your shop professional, organized, and easy to shop.

Clear Communication Builds Trust: Sizing, Materials & Arrival Format

  • Sizing: Provide inches and cm.
  • Format: How it arrives (rolled in a tube, stretched canvas, framed, metal, etc.). Note: rolled in a tube is generally not preferred.
  • Materials: Canvas, paper, wood, fabric, glass, etc.

If a buyer expects a framed piece but receives a rolled print, you get a refund request. Clear details prevent misunderstandings.

Using Videos to Showcase Your Work

  • On the listing page, right beneath the photo upload section, you’ll see the option to upload a video.
  • Use video to show texture, depth, or a short behind-the-scenes clip.
  • Keep it short (about 20–40 seconds).
  • Natural light and a phone camera are fine.

Why: 80–84% of buyers say video directly influences their buying decision.