Adding Your First Listing: Step-by-Step
- Click your profile picture (top right).
- Select Your Listings.
- Click Add New Listing.
- Fill in the required fields: title, description, images, and shipping charges.
We’ll cover variants (sizes and formats) in a dedicated section below.
Images That Sell: First Impressions, Squares & Mockups
- First image must be square: It displays as a square when customers scroll through the artwork page. If your artwork or Judaica doesn’t fit naturally, add padding (white or neutral space) to center it properly.
- Clean shots: For your first image, use a plain white or neutral background. Avoid clutter. This is the thumbnail that represents your piece.
- High resolution: Clear enough to zoom, but not so large that it slows loading.
- Image protection: We’ve added technology that makes it harder for buyers to download and copy your art images.
- Mockups: Show your art or Judaica in context (on a wall, on a Shabbos table, in a living room) so buyers can picture it at home. Tools like Canva or AI mockup generators help.
- Find what works: Browse the Artist Forum to see mockups and photo styles other artists use successfully.
Why First Images Matter (2x More Clicks)
- Buyers are about 2x more likely to click a listing with a strong first image.
- Make it your best angle: front, clear, no distractions.
- Avoid blurry or over-filtered photos.
- Lifestyle/context images help buyers imagine the piece in their space.
Writing Titles & Descriptions That Convert (with SEO tips)
- Title: Clear and descriptive. Example: “Modern Abstract Kotel — Acrylic on Canvas”.
- First sentence (SEO-critical): Start with what the item is, what it celebrates, and who it’s by.
Example: “Mixed-media wall art celebrating Jewish prayer, created by a Jerusalem-based artist.” - Why: Google, ChatGPT, and other AI tools rely heavily on the first line. If it’s vague or poetic, they skip your work.
- Storytelling: Share the inspiration or meaning.
- Details: Always include dimensions (inches and cm), materials, and techniques.
- Mixed media: Explain what this means so buyers understand the craftsmanship.
Variants Explained: Sizes, Formats & Default Pricing
What is a variant?
An option of the same product in a different size, material, or style. Examples:
- A painting available in 8×8, 12×12, and 20×20 inches.
- A mezuzah available in brass, silver, or wood.
- A challah board available plain or with hand-carved decoration.
Key points:
- You can create unlimited variants.
- When you add a new variant, the system copies your original listing details (title, description, and images). You can then adjust each variant individually.
🎥 Watch this quick guide: How to Create Variants
Default variant rule (important):
- The first variant you create becomes the default option. That price is what customers see at first glance when they scroll.
- If you offer 8×8, 12×12, and 20×20, whichever you add first is the price shown.
- Best practice: Start with your smallest or lowest-priced option. It draws interest, and once buyers click in, they see the larger, higher-priced options.
Image reordering:
- For each variant, drag the most relevant photo to the first spot.
Example: If the variant is “Metal Print,” the first photo should show the metal print.
👉 Done right, variants make your shop professional, organized, and easy to shop.
Clear Communication Builds Trust: Sizing, Materials & Arrival Format
- Sizing: Provide inches and cm.
- Format: How it arrives (rolled in a tube, stretched canvas, framed, metal, etc.). Note: rolled in a tube is generally not preferred.
- Materials: Canvas, paper, wood, fabric, glass, etc.
If a buyer expects a framed piece but receives a rolled print, you get a refund request. Clear details prevent misunderstandings.
Using Videos to Showcase Your Work
- On the listing page, right beneath the photo upload section, you’ll see the option to upload a video.
- Use video to show texture, depth, or a short behind-the-scenes clip.
- Keep it short (about 20–40 seconds).
- Natural light and a phone camera are fine.
Why: 80–84% of buyers say video directly influences their buying decision.